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InsightsSep 24, 20262 min read

How The Champion Fund Builds and Maintains Deal Access

Access in sports investing is not a static asset. It is maintained and extended through ongoing operating presence: showing up at the right events, demonstrating value as a minority investor, and being known inside league governance structures as a credible, reliable counterparty. That is a different sourcing model from the one most alternative investment managers use.

Why Network Effects Compound in Sports

In most private markets, deal sourcing is transactional: bankers and advisors bring opportunities to managers for a fee. Many sports deals do not work this way. They move through trust networks built over time, where a referral is an endorsement rather than a transaction.

When the founding team adds value to the businesses it works with, that record creates the next referral. An ownership group tells its counterpart at another club. A league office notes that an investor added value rather than friction. Relationships deepen rather than closing after one deal.

This matters most in the parts of the sports economy where The Champion Fund focuses. European football clubs outside the elite tier, emerging leagues and women's sports franchises at early institutional stages all have small, interconnected ownership communities. Being known as the right kind of investor, one that understands the industry, respects the sport and contributes beyond capital, helps open the next conversation.

The Founding Team's Operating Network

Marques Colston's career as a Super Bowl champion and the former owner of an indoor professional football franchise is the foundation of one sourcing network. Nick Edwards spent more than a decade inside five professional sports organizations before moving into venture capital and venture studio work, where the same pattern of trust-based relationships with founders and operators applies. That is a second, complementary network.

Together, the two networks give The Champion Fund visibility into deal flow that neither would produce alone. Athletes talk to former teammates and fellow owners. Venture operators talk to founders and management teams. In the sports economy, these communities overlap, and that overlap helps surface opportunities.

This content is for informational and educational purposes only and does not constitute investment advice or an offer to buy or sell any security. Past performance is not indicative of future results. All investments involve risk, including the potential loss of principal. Please read The Champion Fund's prospectus carefully before investing.

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This material is for educational and informational purposes only and is not investment, legal, or tax advice, nor an offer to sell or a solicitation to buy any security. Any offering is made only by prospectus. Investing involves risk, including possible loss of principal.